The Vegan Atelier
STYLE WITH A CONSCIENCE.
The Vegan Atelier will be a trunk club for ethical men's fashion. From belts to suits, the subscription box will feature clothing and accessories for the modern man who wants to keep animal cruelty and environmental hazards out of his closet.
Backbone Creative worked with the team to create a brand that acknowledges classic arts & crafts design restyled for the modern consumer. The mark is a geometric plant, flat and adaptable for print and web, showing the ethical transparency of the products in the trunk club. The typography mixes a geometric serif and sans-serif to give the brand an elevated look.